Route 66 Road Ahead Partnership Announces Partnership with ‘Only In Your State’ for the Centennial

The Route 66 Road Ahead Partnership and Only In Your State are joining forces to commemorate 100 years of the iconic Mother Road. 

The Route 66 Road Ahead Partnership has officially appointed Only In Your State as the exclusive Official Route 66 Centennial Publishing Partner. Only In Your State is a digital platform known for its compelling storytelling, travel insights, and cultural exploration across the U.S.

Bill Thomas, Chairman of The Road Ahead Partnership, expressed his excitement, saying, "When the team from Only In Your State approached us, we quickly realized this was a match made in heaven. Their enthusiasm and deep understanding of U.S. travel, coupled with a significant digital presence and large following, perfectly align with The Road Ahead Partnership's task of putting the Route 66 Centennial on the map. We are thrilled to work with Only In Your State and to collaborate on several awareness-raising projects that mark this occasion across America and throughout the world."

The partnership includes cross-promotional branding, editorial features, and social media collaboration. The project also includes an interactive Route 66 map that will launch in January 2026.

Only In Your State's Editorial Director, Ashley Fallon, says, "Nothing represents American travel more than Route 66. That's why we're excited to partner with The Road Ahead Partnership to showcase the people and places in the eight states that traverse Route 66 for the Centennial celebrations. In sharing these stories (along with practical travel tips), we hope to inspire our audience to plan their own road trip along the Mother Road in 2026 and beyond."

Only In Your State's VP of Content Strategy and Operations Gina Goff, adds, "Only In Your State celebrated our own milestone this year, our 10th anniversary, so we know well the value of reflecting on the past, celebrating what has been achieved, and charting a course for the future. Route 66 is not only an icon of American travel but a symbol of discovery and connection. These values are central to our brand. We're honored to be the Official Publishing Partner for the Centennial and to share the stories of the Mother Road with our audience of nearly 4 million monthly readers and 18 million social followers."

For more information, visit route66centennial.org and OIYS.